Apple used its annual WWDC developer conference to debut a long-awaited artificial intelligence overhaul of Siri, unveiling the assistant alongside iOS 27, iPadOS 27, and macOS 27 — the latter dubbed "Golden Gate" — according to Wired. The new Siri is now accessible from anywhere on the Mac desktop, a significant change from its previous limitations.
According to The Verge, which has already had access to the updated assistant, the new Siri AI is notably terse. "Many AI chatbots are cheery and wordy," the outlet noted, framing Siri's curt, no-nonsense style as a deliberate contrast to competitors — and a compliment, not a criticism.
The reveal was tempered by a mixed market reaction. According to CNBC, Apple shares slid following the announcement, suggesting investors weren't fully convinced by the update despite the years of anticipation surrounding it.
The BBC reports the event also carried an emotional undercurrent: CEO Tim Cook used WWDC to bid farewell, marking the end of an era for the company he has led for over a decade. Apple also announced a suite of new child safety features, according to the BBC, amid growing public and regulatory scrutiny over so-called "nudification" apps.
The Engadget podcast from Apple Park noted the day was defined by two threads — the promise of Siri AI and reflection on Tim Cook's legacy.
If Apple's reimagined Siri can finally deliver on the intelligence that rivals like ChatGPT and Google Gemini have already normalized, it could reshape how hundreds of millions of iPhone and Mac users interact with AI — making this one of the most consequential software updates in Apple's history.